I started my coaching business 5 years ago and within 30 days I sold out my very first coaching program and banked $7K as a brand spankin new coach with zero social media following or online presence and have continued to scale my business to multiple 6 figures since then....still with a relatively small following
If there is one thing I've learned over the years is the #1 thing people are looking for when it comes to investing is CONNECTION- The connection they feel to you, your brand and what you have to offer!
After working with dozens of coaches to create, launch and sell their coaching offers, I know that it doesn't matter how large your following is or how much content you're pumping out that matters- but it's how you're showing up, using your unique gifts and connecting with your people that makes the difference in them choosing to work with YOU over anyone else.
You may think you need to have the most amazing, on trend content or be showing up constantly on social media in order to sell out your programs--but not only is that unsustainable, it's also not what will get you those soul-mate clients. If you don't know how to use your brand and your unique expertise to build that connection, you're missing a huge opportunity!